RAMLA

An identity built on ownership and trust

Work Thumbnail
Date
2022
Services

Branding

Project Description

We developed the visual identity for Ramla, a holding company that owns and controls interests in other companies, bringing them together within a single corporate group.

The identity is built around a wordmark inspired by the nature of the brand’s business, designed with a formal, balanced character in both Arabic and English. Through it, we created a harmonious interplay of symmetry and contrast, with details that reflect the idea of acquisition and holding stakes in other companies.

We chose a visual system suited to the sector that supports the company’s business activity, along with a color palette that conveys trust and heritage at once.

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